Hasselblad H4D-40 - BROCHURE V6 User Manual

DIGITAL CAMERAS
www.hasselblad.com
As a mid-range choice, the H4D-40 is the medium format DSLR
camera that suits the situations and aspirations of many pro-
fessional photographers. It is the perfect choice for those who
want to tailor their equipment to match assignment demand. It
is hardly a compromise though compared to 35 mm cameras;
beating them down on image quality by so much. It lists features
such as True Focus with Absolute Position Lock that rene the
auto-focus system for accurate composing at close range with
shallow depth-of-eld. Ultra Focus data and Digital Auto Correc-
tion in Phocus software also contribute to create the exceptional
image detail and image resolution that Hasselblad is famous
for. Added to that, the Hasselblad Natural Color Solution (HNCS)
enables you to produce outstanding and reliable out-of-the-box
colors, with skin tones, specic product colors and other dif-
cult tones reproduced easily and effectively. Features such as
new low noise color lters on the sensor and the high perfor-
mance HC/HCD lens line, provide the basis for increased clarity
and increased depth of eld.
With its unique bright viewnders, its wide range of stunning
quality lenses and its wide choice of accessories, the H4D-40
is the obvious camera choice for the professional photographer
who must deliver more than 35 mm quality while maintaining the
ease of working with a DSLR.
Raising the bar from H3D
Expanding on the great feature set of the H3D camera-line, a set of
new camera features are introduced with the H4D-40:
• new 3” TFT 24bit color display with large viewing angle.
• new camera electronics delivering the basis for True Focus and
ultra fast Auto Focus.
• new True Focus auto-focus system with Absolute Position Lock
and new camera controls.
• new extended exposure time up to 4 min (256 sec.) exposure.
• new AF assist
light for working in dark environments.
• new
90 MB/sec read-write performance on Extreme Pro cards
from Sandisk.
The H4D-40 camera system has been especially designed to
meet demands for both exibility and ultimate image quality. This
includes:
• the freedom to choose between eye-level and waist-level view-
nders.
• the choice of combining point-and–shoot and tilt/shift to solve
creative commercial challenges.
• the ability to combine working tethered and un-tethered to get
the most of your camera system both on location and in the
studio.
• the option of processing your raw images in Hasselblad’s
Phocus imaging toolbox, or working with your raw images directly
in Apple or Adobe imaging environments.

Hasselblad H4D-40 - BROCHURE V6 Specifications

General

Sensor Type	CCD
Sensor Size	33.1 x 44.2 mm
Resolution	40 MP
Lens Mount	Hasselblad H
Lens Compatibility	Hasselblad H System Lenses
Color Depth	16-bit
Shutter Speed	1/800 - 32 sec
Storage Media	CF card
LCD Screen	3.0 inch
Weight	2290 g (body only)
Battery	Li-ion Battery

Summary

Hasselblad H4D-40 Overview and Core Advantages

Raising the Bar from H3D

Details new camera features introduced in the H4D-40 model compared to the H3D line.

H4D-40 Camera System Design

Focuses on flexibility, ultimate image quality, and professional workflow.

Medium Format Digital Capture Advantage

Explains the benefits of the large sensor for superior image quality and pixel performance.

Hasselblad H4D-40 Key Technologies and Features

True Focus and Absolute Position Lock

Advanced autofocus system utilizing yaw rate sensor technology for accurate composition.

Digital Lens Correction

Automatic correction of color aberration and distortion for enhanced image sharpness.

Instant Approval Architecture

Feedback tools designed to enable photographers to focus on the shoot, not selection.

Hasselblad H4D-40 Workflow, Lenses, and Accessories

Impressive Lens Lineup

Highlights the HC/HCD lens line with central lens shutters and various focal lengths.

Viewfinder Options

Describes the interchangeable eye-level and waist-level viewfinders.

Phocus for Professional Workflow

Advanced software for optimal workflow, image perfection, and metadata management.

Tilt/Shift Options

Options for working with tilt/shift using adapters or view cameras.

Accessories and GPS

Details accessories like the Global Image Locator (GIL) for GPS data.

Hasselblad H4D-40 Technical Specifications

Hasselblad H4D-40 Lens Range