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about cycling helmets and, most importantly, wear helmets
while riding. In the absence of field studies and new safety
regulations, the very first question we ask is whether the
new technology or standard will help the helmet meet (and
not negatively impact) governmental safety regulations
or safety. The second question we ask is whether the new
technology or standard can help improve safety in the event
of a crash. The third question we ask is whether riders will
be inspired to wear a helmet while riding. If the answers to
these three questions are in the affirmative, we will test the
new technology or standard in the lab and will not sell the
helmet unless it passes all applicable safety regulations.
In the end, we do not know whether any new technology or
standard will provide additional protection in a crash. We do
know, however, you are much better off in a crash wearing a
helmet certified to a safety regulation than without one.