FUTURE RELEASES
We recommend creating a structured release timeframe of between 30-90 days.
This will allow members to stay engaged and become familiar with the various
striking combinations and be able to see progress through the weeks before
launching a new workout routine.
Future workout releases should be used as a marketing tool. Through social
media and your staff, you can spread the word about the new release to come
and keep current members engaged as well as lure new ones into this new
exciting program.
TRAINERS BEST PRACTICES
LEAD This will be a new class for your members and they will look to you for
direction. You have to foresee issues that may arise, for example, seeing
someone is confused with a particular combination or body weight exercise.
You will notice that certain combinations take a little more time for people to get
adjusted and familiar with. Eliminate confusion and be proactive in recognizing it
when it does arise.
MOTIVATE You’re their trainer, your energy must always be at 100% with
positive enthusiasm. Members are looking to you to stay upbeat, focused on
their goal and to stay dedicated to the program. Every trainer should make
members feel like they are treated with the same importance as everyone else.
EDUCATE It’s important to be able to quickly and effectively educate on a
particular exercise or striking combination. Explain and break down movements
in ways that will stick with the member and can easily be remembered. As
trainers, a lot of the same cues and tips are used but each day members pick up
something new from each class. Use the few minutes before and after class to
provide additional support and education to members.
Trainers can also use combo cards (see examples in our “Focusmaster Portal” at
focusmaster.com) next to each machine to help teach members what striking
combination to perform at their machine.
FOCUSMASTER.COM 828 HOOSICK ROAD TROY, NY 12180 USA 888.930.2790
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