790 Instant Camera New Product Manual
2
Table of Contents
Purpose of this Manual 3
Background Information 4
Product Description 5
Camera................................................................................................................................5
Film......................................................................................................................................5
Film/Camera Compatibility Chart..........................................................................................6
PID Numbers .......................................................................................................................6
Specifications.......................................................................................................................7
Camera and Film Modifications 8
700 film cassette configuration .............................................................................................8
600/779/780 film cassette configuration................................................................................9
790 Camera modified pack spring ........................................................................................10
Quick Guide to Camera Operation 12
Marketing Strategy 15
Launch date .........................................................................................................................15
Target markets.....................................................................................................................15
Positioning ...........................................................................................................................15
Competing products .............................................................................................................16
Features and Benefits 17
Unique Parts 18
Troubleshooting 19
Common Problems...............................................................................................................20
Potential Customer Questions 21
Warranties 22
790 Camera.........................................................................................................................22
700 Film...............................................................................................................................22