Pulse X - BRAND USAGE GUIDELINES; Marketing Dos and Donts

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PULSE CENTERS | (770) 334-2226 | support@pulsecenters.com | 34 Center Rd SE , Cartersville, GA 30121
BRAND USAGE
MARKETING DO’S AND DON’TS
These guidelines serve to advise owners of Pulse technology on marketing
the use of Pulse Centers and Pulse Equine systems while protecting the
trademarks of the manufacturer. These properties include the Pulse logos
and company names as well as photo, video, and written content generated
by Pulse. Visit the Resources section of Pulse Certified for the full Brand
Usage Guidelines document.
MARKETING DON’TS MARKETING DO’S
State or imply that you own or operate a “Pulse
Center” or “Pulse Equine” location or otherwise
brand your company with Pulse’s company
names.
Create your own unique company name and
register your business appropriately
Plagiarize content from the Pulse’s websites,
blog, videos, social media content, and/or any
other marketing collateral
Use the content on the Pulse websites
for inspiration
Alter Pulse printable or downloadable marketing
collateral in any way
Display unaltered Pulse marketing collateral
on your digital platform(s) and in your
physicallocation(s) (Regularly verify the
items are still in use and proactively
remove any out-of-date content!)
Use, copy, recreate, or mimic the Pulse logos Utilize the “PEMF Powered by Pulse” logo or
sticker we provide you with
Remove, cover, or obscure the Pulse Centers or
Pulse Equine logo on your Pulse machine
Proudly display the logos on your
Pulse machines!
Display Pulse’s images that include people or
animals on your website, collateral, or in your
physical location(s)
Display images of machine and accessories
provided to you by Pulse
Use icons, original graphics, or text created and/
or distributed by Pulse for your own marketing
purposes
Take photos of your clients utilizing the technol-
ogy in your place of business with proper permis-
sion from those individuals
Download or alter videos created by Pulse in
any way
Use the “share” and “repost” features on social
media to display graphics and text created by
Pulse on your business pages
Alter and/or distribute Pulse’s social media posts
as if the content were your own
Share and embed links to Pulse videos
(Regularly verify that the videos are still active
and proactively remove any out-of-date content!)
Alter and/or distribute Pulse’s social media posts
as if the content were your own.
Use the “share” and “repost” features to share
these posts with your audience
Publicly share content posted by Pulse that was
initially posted by the company in a private social
media group
Respect the privacy of Pulse AND others in private
social media groups