5
M
M
X
X
-
-
3
3
6
6
1
1
0
0
N
N
/
/
M
M
X
X
-
-
3
3
1
1
1
1
0
0
N
N
/
/
M
M
X
X
-
-
2
2
6
6
1
1
0
0
N
N
S
S
a
a
l
l
e
e
s
s
G
G
u
u
i
i
d
d
e
e
Market Analysis
Overview
Below is the historical data for A3 colour MFPs in all of Europe from 2005 to 2014 forecast. The A3 Colour MFP
market has dramatically increased since B to C (Black to Colour) strategy started around 2004-2005.
In 2008, the market more than doubled compared to 2005 (230.1% vs. 2005), and mainly 20-29 cpm category was
growing.
Even though it dropped during the big economic recession in 2009, but only around 4.6%. That shows the
demand of colour was quite strong.
InfoSource forecasted 2-digit increase in 2010, which is 114.8% vs. LY, then 5-6% growth will be expected from
2010 to 2014.
Actually, the market size in 2014 will be around 27% growth compared to 2010, and 20-29 cpm category will still
be the major category, which is around 60% of total category.
European A3 Colour MFP Forecast
Source: Infosource
0
100,000
200,000
300,000
400,000
500,000
600,000
700,000
2005 2006 2007 2008 2009 2010
Proj
2011
Fcst
2012
Fcst
2013
Fcst
2014
Fcst
Col 5: 50+
Col 4: 30-49
Col 3: 20-29
Col 2: 10-19
Col 1: 0-9