1949
Overhead
Valve
High
w
Compression
vi
V8
Engine
VI6
Engines
1930-1940
Standardization opened the eyes
of
the industrial world
and was the cornerstone
of
modem
assembly
line
production.
From
this
achievement evolved the
reference to Cadillac as “Standard
of
the World.”
In
1909
Cadillac was purchased
by
the then new
General
Motors
Corporation.
Convenience, cleanliness and all-weather comfort were
greatly enhanced
in
1910
when Cadillac became the first
manufacturer
to
offer closed bodies as standard equipment.
“The Penalty
of
Leadership” frrst appeared
in
the
January
2,
19
15
issue
of
The
Saturday Evening
Post
as
an
expression
of
the Caddac commitment
to
leadership,
quality
and
innovation. It is widely regarded as one
of
the
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