30
May 2011
esourcebook.dealerconnection.com
RE&T: 2012 Source Book
Taurus
Taurus
Comfort/Convenience
2012
HD Radio
TM
What It Is
HD Radio
(1)
Technology is your local AM and FM stations,
now broadcasting in digital. It offers new extra local FM
channels, crystal-clear sound, more music, news and
sports — all subscription free. Nearly 2,000 AM and FM
stations across the nation currently broadcast with HD
Radio Technology. Visit www.hdradio.com to learn more.
HowItWorks
HD Radio Technology products work the same way as
conventional radio, with a signal broadcast by a station
and received by consumers in a specific area. However,
instead of sending one analog signal, HD Radio
stations send a bundled signal made up of both analog
and digital signals.
• Thedigitalsignaliscompressed,andwhenreceived
by an HD Radio receiver, the signal is decoded into as
many as three separate channels, each with unique
programming, including additional or alternative
format music, news, traffic and sports
• Becausethesignalisdigital,soundqualityis
significantly superior to traditional radio, virtually
eliminating buzzing, static and popping
KeyBenefits
Customers will enjoy an enhanced audio experience.
Some HD Radio attributes include:
• Crystal-clearstatic-freereception
• FMbroadcastwithCD-likequality
• AMbroadcastqualityapproachingcurrentFM
broadcast quality
• HD2/HD3channelsfeaturinginnovativecontent/
alternative station programming
• Datadisplayedon-screensuchassong,artist,
breaking news, weather alerts, sports scores and
much more
What HD Radio Technology Is Not
• HDRadioisnotsatelliteor“high-definition”radio
• HDRadiosignalsarelocalprogrammingandhave
signal strength limitations
SiriusXM Satellite Radio
• Preactivatedatthefactoryandcompatiblewith
MP3-capable audio systems
• Includes6monthsofSiriusXMservicesubjectto
geographic location and availability
(2)
• SiriusXMSatelliteRadiocanbeaccessedusing
existing radio head controls:
– Press and release SIRIUSXM button to enter
satellite radio mode
– Seek/Scanbuttons are used to change channels
• Keybenefitsinclude:
– Over 130 channels of the best music, talk, news,
sports and information (65 music channels)
– 100 percent commercial-free music
– Seamless coverage anywhere in the 48 contiguous
states and Washington, D.C.
• Moreinformationisavailableonlineatsiriusxm.com
or toll-free at (866)635-2349
Audio/Entertainment
(1) HD Radio is a proprietary trademark of iBiquity Digital Corp.
(2) Subscriptions to all SiriusXM services are sold by SiriusXM aer
6-month trial expires. Subscriptions are governed by SiriusXM
Customer Agreement; see www.siriusxm.com.SiriusU.S.Satellite
Serviceavailableinthe48contiguousU.S.A.andD.C.Sirius,XMand
all related marks and logos are trademarks of SiriusXM Radio Inc.
For More Audio Information
•Audioavailability:SeethelatestDealerOrderingGuide
•Operatinginformation:SeethevehicleOwnerGuide