1-2. Sales Point & Product Positioning
1.Product Introduction
Brand Samsung (Big Bang) LG Whirlpool GE
Design
Model WF220ANW WF210ANW WM2016CW WFW8400TW WCVH6800JWW
Retail price (white) $699 $599 $699 $699 $799
Key Sales point VRT™, PureCycle™ VRT™ Direct Drive System E-Star Tier 3 CU "Best Buy"
USP
&
Spec
Capacity 4.0 cu.ft 4.0 cu.ft 3.6 cu.ft 3.7 cu.ft 4.0 cu.ft
MEF 2.5 ↑ 2.4 ↑ 2.2 2.44 2.2
WF 3.7 ↓ 3.7 ↓ 3.9 4.0 4.0
kWh/year 140kWh/year ↓ 140kWh/year ↓ 160kWh/year 156kWh/year 142kWh/year
VRT Yes Yes - - -
RPM 1,100 1,100 1,050 1,000 1,100
Motor DD motor DD motor DD motor 3 phase 3 phase
Cycle # 8 6 5 9 10
Heater(900W) Yes No No No Yes
Options
Delay start, Extra
rinse, PureCycle™
Delay start, Extra
rinse, MyCycle
7 4 4
Des-
ign
Display 18:88 seg. 18:88 seg. 18:88 seg. 88 seg. 8:88 seg.
Color White White White White White
Door Silver White Silver White White
W X D X H 27 X 31 X 38" 27 X 31 X 38" 27 X 29.8 X 38.7" 27 X 30.5 X 36" 27 X 31.6 X 40.6"