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PUBLISH
TriCaster’s Publish features allow broadcasters to publish clips
and stills from events like syndicated sports, entertainment or
news programming to social media sites even while the live
action and capture continue. Networks, corporate users and
others with sophisticated website and distribution needs can
deliver content moments after events occur for all manner of
timely applications.
SECTION 19.1 OVERVIEW
In today’s broadcasting world, a single program feed is often inadequate,
inappropriate, or both. More and more viewers ingest media from multiple sources,
even simultaneously. A live (and lively) online presence is critical for many
productions with little or no traditional broadcast following.
Publishing supplemental content such as backstage feeds, locker room interviews,
pre and post-game chatter, etc.), via such popular Internet sites as Facebook®,
YouTube®, or Twitter® provides opportunities for brand extension and
monetization. In addition, TriCaster’s Publish feature supports distribution to
corporate web sites, intranets and the like.
Briefly, you pre-enter credentials for your social media accounts and other publishing
targets before production. Publish tools in the Live Desktop make it quick and easy to
distribute selected content to multiple sites even while production and recording is
still underway – just perfect for concerts, galas and sport events.
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